Contact topics are used to identify publishers, authors, talk-show hosts, etc.
You should choose a Wiki Word
name that will be easy to remember so it can be included as the Publisher or Author in News Media
Each should have a separate topic, and if the Author/Reporter/Activist works only for a given publisher/organization, list that as a Wiki Word
in the Organization field OR an identical string as the Organization field as is used in the publisher contact record (Like "San Diego Union Tribune").
For a publisher, use a Wiki Word
here, and then a Literal name in the Organization field (not a Wiki Word
-- Like "San Diego Union Tribune")